March 29, 2018 | 11:30 a.m. - 1:15 p.m.
Monica Kuniyoshi | Associate Director, Marketing & BD Operations and Development, K&L Gates
David Ackert | President, Ackert Advisory
There is another way – gamification. Gamification combines the mechanics of what makes games so alluring and applies those mechanics deliberately to encourage people to change their behavior in ways that support business objectives. And with the coming of age of Millennials and Gen Z, gamification is more relevant than ever.
Join David Ackert of The Ackert Advisory and Monica Rodriguez Kuniyoshi of K&L Gates for an interactive workshop where you will:
- Learn the behavioral science behind gamification – why it works and how to apply it
- Explore several gamified projects designed to accelerate behavior change in lawyers, marketing staff, and other professionals
- Apply the Werbach & Hunter 6D Gamification Framework to your own project that you will tackle as a small group
- See first-hand how gamification can accelerate your initiatives
Can’t make it to OC for the program? LMA has a full calendar of Webinars available here.
The Pacific Club, 4110 MacArthur Blvd, Newport Beach, CA 92660
Complimentary for LMA Members
OCBA & SDBA Members $35.00
Prospective Members $50.00
Note: You must be logged in to the LMA website to receive the member rate.
Walk-ins are welcome as space permits. Cash or checks made payable to "LMA West Region" will be accepted at the door.
Any cancellations made 7 days before the event will be fully refunded. All cancellations made after that date will be billed in full. Registrations may be transferred, however price differences between member and non-members will be billed accordingly.