Tampa Bay Local Group


Join LMA Tampa Bay on January 21st, 2020 for:

Online Reputation Management: Building & Protecting Your Digital Presence

Presented by:

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Sameer Somal

CEO & Co-Founder for
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By its very definition, reputation is an intangible and complex concept because it is comprised of
impressions, emotions and perceptions. All organizations, including law firms, achieve results from their
reputation. The internet has empowered the consumer and revolutionized how information that was once
printed in newspapers or shared on the nightly evening news can be created by anyone and accessed
from a device that fits comfortably in the palm of our hand. Individual attorney and law firm success are
now directly correlated with how and what is communicated online.


When promoted effectively online, digital marketing helps businesses accelerate their growth.
Conversely, negative information circulating on the internet can harm businesses and ruin personal lives.
Law firms lose contracts, lawyers lose jobs, and most importantly - their reputation.
With choice overload and an expansive new group of online communication platforms, social media adds
a new wavelength of opportunity and liability for attorneys. New platforms such as LegalZoom or
RocketLawyer offer simplicity, efficiency and scale. In the wake of new competitors and our collective
dependence on the internet, digital presence and communication have quickly become the foundation for
survival and sustainable growth.


Learning objectives:
• Understand the importance of Online Reputation Management (ORM)
• Learn the ramifications of you are what you are online. (Google Test)
• Provide an overview of the ORM lifecycle: building, repairing and monitoring.
• Discuss the importance of high-quality content, website optimization, keyword density, cross
linking, SEO, and domain authority when building digital assets.
• Review practical tips for successfully managing your online reputation, including management of
reviews.

 

Tuesday, January 21, 2020 | 11:30 AM - 1:00 PM

A Special Thank You to our January Meeting Hosts: 

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401 E Jackson St, Suite 3100
Tampa, FL  33602

Cost: 

$20 for members
$40 for non-members 

Contact Brittney Bagiardi at bbagiardi@butler.legal for LMA registration and programming questions.

Note: You must be logged in to the LMA website to receive the member rate. Host firm registrants should select the "Host" option. 

WALK-IN POLICY:
Walk-ins are welcome as space permits. Checks made payable to "Legal Marketing Association" will be accepted at the door.

CANCELLATION POLICY:
Any cancellations made before January 21st will be fully refunded. All cancellations made after that date will be billed in full. 




BEGIN REGISTRATION


ALREADY REGISTERED




LMASE Tampa Bay Leadership Contacts:

Chair

Brittney Bagiardi
bbagiardi@butler.legal
813.281.1900 

Secretary
Suzanne Kinman
suzannek@jpfirm.com
813.225.2500