Google Analytics is the industry standard for tracking and measuring online activity associated with your website and digital marketing campaigns. This session will highlight why you should use digital analytics with your campaigns, how Google Analytics works, how to set up an account, and the first steps you can take to earn your Google Analytics Individual Qualification. Attendees will be able to apply the knowledge gained from this event to pass exams within Google Analytics Academy.
Learn how to:
- Measure the right data to answer business questions
- Report on data to make important strategic decisions
- Analyze data to identify trends and set benchmarks
- Test to find solutions and improve your marketing
November 19, 2019 | 12:00 PM - 1:30 PM
Jones Walker LLP
201 St. Charles Ave. Floor 52
New Orleans, LA 70170
445 North Boulevard, Suite 800
Baton Rouge, LA 70802
Prospective Members: $40
CANCELLATION POLICY: Cancellations must be emailed to the Chair of the New Orleans/Baton Rouge Local Group two business days prior to the program date. All cancellations made after two business days will be billed in full. Registrations may be transferred, however price differences between member and non-members will be billed accordingly.
Questions? Contact Brett Napier, email@example.com.
CMO – AV Solutions
Founder – Converge Marketing
Named 2019 Agency Executive of the Year by the American Advertising Federation in New Orleans, Matt Preuett has provided guidance and marketing strategy to over 100 businesses in a wide-variety of industries both locally and internationally. In New Orleans, he has served as president of the American Marketing Association chapter, VP of International Association of Business Communicators chapter, board member of New Orleans Ad Club and is a 2x Advertising Person of the Year.
Matt has led a number of digital marketing trainings and seminars for groups including the New Orleans Tourism and Convention Bureau, National Association for Catering and Events, Jefferson Chamber of Commerce, Society for Marketing Professional Services, International Association of Business Communicators, Business Networking International, and Ingram Micro Global IT Alliance.
Matt currently operates a marketing consultancy called Converge on the Louisiana Northshore and is acting CMO for AV Solutions, provider of intuitive corporate meeting room AV.
2019 Local Group Sponsor, Le Pavillon New Orleans
For questions or concerns about your event registration, please contact firstname.lastname@example.org