Upcoming Webinar: 2019 Next Big Thing: Service Metamorphosis: Driving Performance Improvement

“Service” has been talked about for more than 30 years, but, if we are honest, the law firm’s historic culture and structure make measurable, firm wide improvement slow at best and impossible at worst.

On Tuesday, February 26, attend “2019 Next Big Thing: Service Metamorphosis: Driving Performance Improvement,” a webinar that will tackle this critical topic and help law firms of all sizes protect their most important asset—their client relationships.

Learning Outcomes:

  • Understand the four stages of Service Metamorphosis and how the strategies and tactics in these four stages can transform your client relationships, lawyer confidence in having vital conversations and improve your bottom line
  • Assess where your firm falls on the Service Metamorphosis spectrum and know what to do next
  • Identify what your marketing/business development team can do to get the lawyer and the law firm ready for a service-driven, performance-improvement culture

Deborah McMurray, CEO and Strategy Architect, Content Pilot, LLC
Brenda Plowman, Chief Marketing Officer, Fasken Martineau Dumoulin LLP

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