Putting Your Market Data to Work

Domain:  Business Development, Business of Law

Putting Your Market Data to Work is a case study of how to leverage market rate data to gain a full understanding of your firm's competitive landscape. This case study is an overview of the importance of identifying your firm’s competitive landscape and to put market data to work as a part of an annual rate setting process, RFP submissions, and developing pricing strategies, no matter the size of your firm.
 
Topics Include:

  • Describe the importance of identifying your firm’s competitive landscape.
  • Discuss how to leverage market data to drive your pricing decision & strategies.

Presenter(s):
Aaron Boersma, Butler Snow
Chad Johnson, Waller Lansden Dortch & Davis

Member Price: $59
Prospective Member Price: $79

 

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Video-Recorded Session This session includes video, audio and synced presentations for an enhanced virtual learning experience. 

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