This month, the LMA West Region is excited to feature Hallie Terrell, the Senior Practice Management Specialist at Davis Wright Tremaine LLP! Hallie is a member of the Seattle city group that is part of the LMA Northwest local group. Read more about Hallie, including her favorite parts about being an LMA member and how she is successful at working with attorneys!
How did you get started in the legal marketing industry?
I started with DWT on temporary assignment as a Business Development Coordinator. It was quick; I learned about the opportunity, interviewed, and got the job all in the same week! It started as a three month contract, and I’m still here three years later.
What is one of your biggest successes or accomplishments in your job?
Creating a process around experience collection and knowledge management which has allowed me to learn more about the intricacies of my practice group and each lawyers’ specialties.
What is one of the biggest challenges you face, and how do you tackle it?
I’m not a lawyer, so I came into this job with a steep learning curve. I think one of my biggest challenges is that I don’t know the ins and outs of corporate law, so it’s taken a long time for me to learn how to accurately write about the services we provide. I found that attending our associate training sessions and reading more about the market or recent deals, to try to take in as much information as possible, has helped a lot.
What is your favorite part about being a member of LMA?
My favorite part about being a member of LMA is having a community of people to lean on when I’m stuck with a project. And also people who understand what Chambers is (and why it’s often such a pain).
What is one secret you have about working with attorneys?
I try to get as much face time with my attorneys as reasonable, without wasting their time. I find it has been easier to build relationships with my attorneys in person, so long as I am able to work as efficiently and effectively as possible.
What book are you currently reading?
Little Fires Everywhere, by Celeste Ng. I read her first book, Everything I Never Told You, and loved it.