Get to Know Your #LMA20 Speakers: Terra Liddell, Chief Marketing Officer at Finnegan, Henderson, Farabow, Garrett & Dunner, LLP

Each week, we are featuring a new #LMA20 speaker and giving you a preview of what to expect from their session to help you plan your time at the conference.

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Terra Liddell

Chief Marketing Officer at Finnegan, Henderson, Farabow, Garrett & Dunner, LLP

Pre-Conference Program: Wednesday, March 25, 2020
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What are you hoping attendees will learn from your presentation?

I am looking forward to connecting with our LMANext attendees and hearing what they want to learn from CMOs.

They will learn to find opportunities that show their strengths and start small to grow big. This can be applied to your experience, a project or initiative, building a team and implementing a new strategic direction.

What do you think is the key for success as a legal marketer today?

The fine art (and balance) of the continued need for critical thinking skills and interpersonal communication; while also having the technological know-how and the confidence to share solutions with the team.

What are you most looking forward to about the 2020 LMA Annual Conference?

I love getting ideas and learning from others in the industry.

Why are you excited about going to Denver?

I look forward to catching up with my old college roommate and colleague (design buddies)! I haven’t seen either of them in years. It will be nice to catch up and breathe in fresh mountain air.


Get to know the #LMA20 speakers and start making plans to join them to refresh your strategies, renew your ideas and recharge with your peers.

Register today — call 1-877-562-7172, email or do so online at Don’t forget to mention your registration code: B00-810-810L20.BLG.

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