Diversity from the Client Perspective: Smart Strategies to Winning Business

Domains: Business of Law, Marketing Management and Leadership

Join a discussion on diversity from the client perspective. You will examine how to support client demands for Diversity and Inclusion (D&I) through strategic programs and partnerships and targeted marketing and business development efforts. The session will cover client surveys and reports, using data to drive D&I decisions and efforts, D&I-focused marketing and business development strategies, partnering with clients on D&I initiatives, and inclusive leadership and cultures.

Topics include:

  • The role clients play in D&I efforts
  • How D&I intersects with marketing and business development (e.g., RFPs, pitches, brochures, websites)
  • How to use data to support, drive and enhance your D&I efforts
  • The difference between having diversity and being inclusive
  • The traits and characteristics of an inclusive leader

Presenter(s):
Lia Dorsey, US Diversity and Inclusion Director, Dentons US LLP
Barbara Miller, Vice President and Associate General Counsel,
Candace Rodriguez, Associate General Counsel, The Home Depot

 

Member Price: $59
Prospective Member Price: $79

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Video-Recorded SessionThis session includes video, audio and synced presentations for an enhanced virtual learning experience. 

 

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