LMA Beyond Borders - From Insight to Impact: Using Client Feedback to Drive Commercial Conversations

From Insight to Impact: Using Client Feedback to Drive Commercial Conversations
Presented by the Europe Region

Sponsored by: LMA Beyond Borders
Domain: Client Services
BoK Competency: External Client Communications and Feedback

Learning Outcomes:

• Evaluate the strategic value of client interviews and identify techniques for gathering candid, actionable feedback
• Translate client insights into tailored partner engagement strategies.
• Develop approaches to overcome internal resistance and build buy-in for client-led strategies across different practice areas.
• Measure the impact of client listening programs on relationship growth, revenue, and strategic alignment.

Presenters:
Karen Morton, Chief Marketing Officer, Clearly Gottlieb
Julieanne Wilde, Director – Technology Clients, Baker McKenzie
Jenny Richardson, Senior Client Development Manager and Client Feedback Head, Hogan Lovells
Deven Vyas, Global Director of Client Development, Reed Smith