Southeast Event, South Carolina Event, Event
South Carolina—Real Talk, Real Goals: A 2026 Planning Conversation for LMA Professionals
South Carolina—Real Talk, Real Goals: A 2026 Planning Conversation for LMA Professionals
Real Talk, Real Goals: A 2026 Planning Conversation for LMA Professionals
Wednesday, February 25 | noon-12:45 p.m. ET
In our practice, legal marketing professionals are navigating rising expectations and a greater pressure to demonstrate measurable impact. This interactive webinar, hosted by Meg Williams, creates space for an honest, peer-driven conversation about what goal setting should look like for 2026 in today’s legal environment.
Designed as a guided discussion rather than a lecture, the session will bring together peers from a range of firms, team sizes, and roles to share what is working, what is not, and where marketing and BD can truly move the needle in the year ahead. Through shared dialogue and helpful insights, participants will reflect on their own experience, learn from peers facing similar challenges, and begin shaping practical, high-impact goals that align with firm priorities while also supporting their own professional growth.
Key Takeaways
Designed as a guided discussion rather than a lecture, the session will bring together peers from a range of firms, team sizes, and roles to share what is working, what is not, and where marketing and BD can truly move the needle in the year ahead. Through shared dialogue and helpful insights, participants will reflect on their own experience, learn from peers facing similar challenges, and begin shaping practical, high-impact goals that align with firm priorities while also supporting their own professional growth.
Key Takeaways
- Greater clarity on where legal marketing and BD can have the most strategic influence in 2026
- Insight into how peers at other firms are prioritizing their time and measuring success
- A practical framework for setting realistic, high-impact goals in a fast-paced law firm environment
- Ideas for aligning personal goals with firm strategy, attorney expectations, and evolving market demands
LMA Members: Complimentary
Prospective LMA Members: $20
Location:
Virtual Meeting (Zoom)
Date and Time:
Wednesday, February 25 from noon-12:45 p.m. ET
Speaker:
Meg Williams
Managing Director, Society 54
Date and Time:
Wednesday, February 25 from noon-12:45 p.m. ET
Speaker:
Meg Williams
Managing Director, Society 54
Meg partners with law firms to design and deliver programs that strengthen client relationships, develop attorney business development skills, and build long-term growth strategies. With almost a decade of experience in legal business development, marketing, and program management, she brings a practical, hands-on approach to coaching, training, and program execution. Meg focuses on a wide range of strategic initiatives, including key client programs, associate business development training, alumni engagement strategies, leadership retreats, and technology adoption. She is known for translating firm goals into actionable plans and guiding attorneys and MBD teams through the strategic tactics to execute with confidence and impact.
For questions or concerns about your event registration, please contact lmasoutheast@legalmarketing.org