Strategies — The Journal of Legal Marketing
CURRENT ISSUE: "THE client perspective"
Engaged clients are some of the most valuable resources for today's law firms in light of an evolving client landscape. This issue of Strategies identifies different methods of generating growth through client-focused initiatives, including implementing client interviews and establishing a solid network of referral sources.
Strategies magazine is the leading law firm marketing publication for all professionals in legal marketing and business development. Its bimonthly issues are a valuable source of industry-specific knowledge and tips, and the key information channel for thought-leading marketers who are on a path to revolutionize the legal industry. Strategies is the flagship publication of the Legal Marketing Association (LMA).
As an LMA member benefit, Strategies provides insight on the latest tools and technologies marketers in the law firm setting are using, and presents new perspectives on the fundamentals. In addition to dynamic feature content, each issue includes current event and news reports; outline resources to boost career advancement; highlights on LMA members and the association updates; and more.
Here is a sneak peek at the most recent posts from Strategies+ blog: