Celebrate

Your Honor Awards: Past Winners

The LMA Your Honor Awards program recognizes excellence in legal marketing by promoting projects and programs that provide innovation and return on marketing investment.

2015 Your Honor Awards Program

2014 Your Honor Awards Program

  • Download the 2014 Awards Program book  
  • View all 2014 award recipients by category

    BEST IN SHOW

    Best in Show was awarded to Winston & Strawn LLP for its submission in the Website — Total Website category.

    ADVERTISING — CAMPAIGN

    First Place: Sullivan & Worcester LLP
    Second Place: Cassels Brock & Blackwell LLP
    Honorable Mention: Polsinelli PC

    COMMUNITY RELATIONS

    First Place: Family Law Section, State Bar of Texas
    Second Place: Stinson Leonard Street LLP
    Third Place: Partridge Snow & Hahn LLP

    EVENTS

    First Place: Bilzin Sumberg Baena Price & Axelrod LLP
    Second Place: Carlock, Copeland & Stair, LLP
    Third Place: Hunter Maclean Exley & Dunn, P.C.
    Honorable Mention: Neal, Gerber & Eisenberg LLP

    IDENTITY — PROJECTS TOTALING MORE THAN $20,000

    First Place: K&L Gates LLP
    Second Place: Phelps Dunbar LLP
    Third Place: Womble Carlyle Sandridge & Rice, LLP

    IDENTITY — PROJECTS TOTALING UP TO $20,000

    First Place: Davis Wright Tremaine LLP
    Second Place: Meritas, Inc.
    Third Place: Morrison & Foerster LLP

    MARKETING ON A SHOESTRING — LARGE FIRM

    First Place: Tucker Ellis LLP

    MEDIA RELATIONS

    First Place: Kaye Scholer LLP
    Second Place: Ogletree, Deakins, Nash, Smoak & Stewart, P.C.

    ONLINE INTERACTIVE MARKETING TOOLS

    First Place: Constangy, Brooks & Smith, LLP
    Second Place: Perkins Coie LLP
    Third Place: Bracewell & Giuliani LLP
    Honorable Mention: Sedgwick LLP

    PRACTICE DEVELOPMENT

    First Place: Foley & Lardner LLP
    Second Place: Baker, Donelson, Bearman, Caldwell & Berkowitz, PC
    Third Place: Winston & Strawn LLP

    PROMOTIONAL AND COLLATERAL MATERIALS — ANNUAL REPORT

    First Place: Mintz, Levin, Cohn, Ferris, Glovsky and Popeo, P.C.
    Second Place: Akerman LLP
    Third Place: Wyatt, Tarrant & Combs LLP

    PROMOTIONAL AND COLLATERAL MATERIALS — BROCHURE

    First Place: Steptoe & Johnson PLLC
    Second Place: Richards Kibbe & Orbe LLP
    Third Place: Husch Blackwell LLP
    Honorable Mention: Sedgwick LLP

    PROMOTIONAL AND COLLATERAL MATERIALS — HOLIDAY CARD

    First Place: Bradley Arant Boult Cummings LLP
    Second Place: Otten Johnson Robinson Neff + Ragonetti PC
    Third Place: Borden Ladner Gervais LLP

    PROMOTIONAL AND COLLATERAL MATERIALS — NEWSLETTER OR ALERT

    First Place: Katten Muchin Rosenman LLP
    Honorable Mention: DLA Piper LLP (US)

    RECRUITING

    First Place: Bennett Jones LLP
    Honorable Mention: Freeborn & Peters LLP and Jaffe PR

    WEBSITES — INDIVIDUAL PORTIONS OF WEBSITE

    First Place: Perkins Coie LLP
    Second Place: Goodwin Procter LLP

    WEBSITES — TOTAL WEBSITE

    Second Place: Boughton Law Corporation
    Third Place: Foley Hoag LLP
    Honorable Mention: Kegler Brown Hill + Ritter, LPA

2013 Your Honor Awards Program

  • Download the 2013 Awards Program book  
  • View all 2013 award recipients by category

    Advertising - Campaign

    First: Knobbe Martens Olson & Bear, LLP
    Second: Mintz, Levin, Cohn, Ferris, Glovsky & Popeo, P.C.
    Third: Gesmer Updegrove LLP
    Honorable Mention: Kean Miller LLP

    Advertising - Single Ad

    Honorable Mention: Motley Rice LLC

    Community Relations

    First: Motley Rice LLC
    Second: Sirote & Permutt, P.C.
    Honorable Mention: Morrison & Foerster LLP

    Events

    First: McKenna Long Aldridge LLP

    Identity - Projects Totaling More Than $20,000

    First: Seyfarth Shaw LLP
    Second: Duane Morris LLP
    Third: Wilson Elser
    Honorable Mention: Choate Hall & Stewart LLP

    Identity - Projects Totaling Up to $20,000

    First: Morse, Barnes-Brown & Pendleton, PC
    Second: Edwards Wildman Palmer LLP

    Marketing on a Shoestring - Large Firm

    First: Stoel Rives LLP
    Honorable Mention: Baker, Donelson, Bearman, Caldwell & Berkowitz, PC

    Marketing on a Shoestring - Small Firm

    First: Wheeler Trigg O’Donnell LLP

    Media Relations

    First: Kaye Scholer LLP
    Second: Waller Lansden Dortch & Davis, LLP

    Practice Development

    First: Sterne, Kessler, Goldstein & Fox PLLC
    Second: McDermott Will & Emery
    Third: Benesch Friedlander Coplan & Aronoff LLP
    Honorable Mention: Schiff Hardin LLP

    Promotional and Collateral Materials - Announcement

    First: Young Conaway Stargatt & Taylor, LLP
    Second: Morse, Barnes-Brown & Pendleton, PC
    Honorable Mention: Fasken Martineau DuMoulin LLP

    Promotional and Collateral Materials - Annual Report

    First: Paul Hastings
    Second: Davis Wright Tremaine LLP
    Third: Mintz, Levin, Cohn, Ferris, Glovsky and Popeo, P.C.
    Honorable Mention: Thompson Hine LLP

    Promotional and Collateral Materials - Holiday Cards

    First: Parker Poe Adams & Bernstein LLP
    Second: Goldberg Segalla
    Third: Verrill Dana LLP
    Honorable Mention: Leonard, Street and Deinard

    Promotional and Collateral Materials - Newsletter or Alert

    First: Bracewell & Giuliani LLP
    Second: Baker, Donelson, Bearman, Caldwell & Berkowitz, PC
    Honorable Mention: Faegre Baker Daniels

    Recruiting

    First: Davis Wright Tremaine LLP
    Second: Benesch Friedlander Coplan & Aronoff LLP
    Third: Cassels Brock and Blackwell LLP
    Honorable Mention: Blank Rome LLP

    Social/Interactive Media

    First: Bilzin Sumberg Baena Price & Axelrod LLP
    Second: Steptoe & Johnson PLLC
    Third: Baker, Donelson, Bearman, Caldwell & Berkowitz, PC

    Websites - Individual Portions of Website

    First: Thompson Coburn LLC
    Second: Pillsbury Winthrop Shaw Pittman LLP

    Websites - Total Website Refresh/Overhaul/Rebrand

    First: Choate Hall & Stewart LLP
    Second: Bilzin Sumberg Baena Price & Axelrod LLP
    Third: Nelson Levine de Luca & Hamilton, LLC
    Honorable Mention: Mintz, Levin, Cohn, Ferris, Glovsky and Popeo, P.C.

2012 Your Honor Awards Program

2011 Your Honor Awards Program

  • View all 2011 award recipients by category

    Best in Show

    Symphonie, Fasken Martineau.

    Advertising — Single Ad

    First: "Anti-Best Lawyer," Balch and Bingham

    Second: Benergy, Bennett Jones LLP

    Third: Talk v. Walk, Barnes & Thornburg LLP

    Advertising — Campaign

    First: "They helped me get my life back," Sieben, Grose, Von Holtum & Carey and Reynolds Group

    Second: Barnes and Thornburg Advertising Campaign, Barnes & Thornburg LLP

    Third: 2010 TV Advertising Campaign, Gallon, Takacs, Boissoneault & Schaffer Co., L.P.A

    Honorable Mention: Lifestyle Change Recruiting Campaign, Partridge Snow & Hahn LLP

    Events

    First: Berwin Leighton Paisner — It's the beginning of the end..., Berwin Leighton Paisner LLP

    Second: It All Starts With a Great Idea, Crowe & Dunlevy

    Third: Agricultural Production to Food Consumption: Meeting the Challenges for Sustainable Success, Faegre & Benson

    Honorable Mention: Sex and the City 2, Rutan & Tucker LLP

    Identity — Projects totaling up to $20K

    First: Protecting Your Good Name, Goodwin Procter

    Second: Babcock Partners Identity, Moire Marketing Partners

    Third: Image Clarity That Provided Versatility and Saved Money, Foster Swift Collins & Smith PC

    Identity — Projects totaling more than $20K

    First: Next Generation Cairncross and Hempelmann (Champersand), Cairncross & Hempelmann

    Second:  Anywhere. Anytime. Any Courthouse. — Bowman and Brooke's 25th Anniversary Commemorative Book, Bowman and Brooke LLP

    Third: Updating an Identity, Christensen O'Connor Johnson Kindness PLLC

    Honorable Mention: Borden Ladner Gervais LLP Brand Evolution, Borden Ladner Gervais LLP

    Marketing on a Shoestring

    First: Wiggin and Nourie Bookclub, Wiggin & Nourie P.A.

    Second: Social Media: Welcome to the Jungle, Armstrong Teasdale LLP

    Third: Arnold and Porter LLP iPhone Application, Arnold & Porter LLP

    Honorable Mention: Dodd-Frank Collection, Morrison & Foerster LLP

    Media Relations

    First: Berwin Leighton Paisner  — Driving Growth, Berwin Leighton Paisner LLP

    Second: Death and Taxes: The Media Turns to Holland and Knight for Insight on Estate Tax Repeal, Holland & Knight LLP

    Third: DLA Piper Tech Leaders Summit Public Relations Program, DLA Piper

    Online Interactive Marketing Tools

    First: Dodd-Frank.com, Leonard, Street and Deinard

    Second: Cross-Sell Video Project, Womble Carlyle Sandridge & Rice, PLLC

    Third: Mobile Tagging, Akin Gump Strauss Hauer & Feld LLP

    Honorable Mention: Ogilvy Renault Mobile Applications, Ogilvy Renault LLP

    Practice Development

    First: The Power Of Relationships, Wolf Theiss

    Second: 110% Business Development Challenge, Burns & Levinson LLP

    Third: A CRM Receives CPR, Greenberg Glusker

    Honorable Mention: The Best Bait in Litigation Pitching — Fish's Litigation Database (It's in the Tacklebox), Fish & Richardson

    Promotional and Collateral Materials — Annual Report

    First: Mintz Levin 2009 Pro Bono Journal, Mintz, Levin, Cohn, Ferris, Glovsky and Popeo, P.C.

    Second: Annual Review Tells the Firm's Story of Client Service Excellence, Paul, Hastings, Janofsky & Walker LLP

    Third: 2009 Year in Review, Cole Schotz

    Honorable Mention: Business Unusual — A Review of 2009-2010, Paul, Weiss, Rifkind, Wharton & Garrison, LLP

    Promotional and Collateral Materials — Announcement (office move, new partners, awards, etc.)

    First: Steptoe and Johnson Announces New Office, Steptoe & Johnson PLLC

    Second: McMillan Merger, McMillan

    Third: Real Estate and Land Use Group Joins Sedgwick Announcement, Sedgwick LLP

    Honorable Mention: The Fish Tank Announcement, Fish & Richardson

    Promotional and Collateral Materials — Firm-wide, Office or Practice Group Brochure

    First: Pillsbury Firm Brochure, Pillsbury Winthrop Shaw Pittman LLP

    Second: Global Government Solutions Annual Outlook (January 2010) and Mid-Year Report (July 2010), K&L Gates LLP

    Third: King and Spalding Energy Industry Practice brochure, King & Spalding

    Promotional and Collateral Materials — Holiday Cards

    First: 2010 Williams Kastner Holiday APPreciation, Williams Kastner

    Second: 2010 Bracewell and Giuliani LLP Electronic Holiday Card, Bracewell & Giuliani LLP

    Third: Manatt 2010 Holiday Card — Warm Wishes, Manatt, Phelps & Phillips LLP

    Honorable Mention: Rube Goldberg Holiday Card, Sterne, Kessler, Goldstein & Fox PLLC

    Promotional and Collateral Materials — Newsletter or Alert (internal or external)

    First: Intellectual Property and Technology News, DLA Piper

    Second: Bracewell and Giuliani's Post-election briefing, Bracewell & Giuliani LLP

    Third: BIOSIMILARS: A Unique Perspective on Hot and Current Biological Sciences Litigation and the Law, Fish & Richardson

    Recruiting

    First: Schola2Juris — Re-inventing the Student Recruiting Model, Waller Lansden Dortch & Davis, LLP

    Second: Recruiting Campaign, Morrison & Foerster LLP

    Third: Gowlings Recruitment Brochure, Gowlings

    Websites — Individual Portions of Website, Client Extranet, Practice, Industry or Niche Sites and/or Intranets

    First: Founder's Workbench, Goodwin Procter

    Second: Client Stories, Sieben, Grose, Von Holtum & Carey and Reynolds Group

    Third: Bingham's Online Store, Bingham McCutchen LLP

    Websites — Total Website Refresh, Overhaul or Rebrand

    First: Kilpatrick Townsend & Stockton Website, Kilpatrick Townsend & Stockton

    Second: McMillan Website, McMillan

    Third: Hemenway and Barnes Website, Hemenway & Barnes

    Honorable Mention: Gowlings Website, Gowlings

2010 Your Honor Awards Program

  • View all 2010 award recipients by category

    Best in Show

    Best in Show was awarded to "Lawyers & the Louvre" Campaigh, submitted by Fredrikson & Byron P.A.

    Advertising - Single Ad

    First: The Pink Ad, Bennett Jones LLP

    Second: Sherin and Lodgin's "Going Green? Take 15.", Sherin and Lodgen LLP

    Third: P.F. Change Ad, Lewis and Roca LLP

    Advertising Campaign

    First: Signal Flag Branding Campaign, McInnes Cooper

    Second: "We make sure you're ready, before you even realize you need to be.", Miles & Stockbridge P.C.

    Third: Littler "Objects" Ad Campaign, Littler Mendelson

    Honorable Mention: Prince Lobel Advertising Campaign, Prince Lobel Glovsky & Tye

    Announcements

    First: Bingham-Mckee Nelson Announcement, Bingham McCutchen LLP

    Second:  First national Canadian law firm to become carbon neutral, Stikeman Elliott LLP

    Third: New CEO Announcement, Steptoe & Johnson PLLC

    Honorable Mention: 2009 Holiday Card, Wolf Greenfield

    Annual Report

    First: "A Year Marked by Change", Blank Rome LLP

    Second: Skyline, Paul, Weiss, Rifkind, Wharton & Garrison LLP

    Third: Wyatt 2008 in Review, Wyatt, Tarrant & Combs, LLP

    Brochure

    First: Insecurities: Practice Brochure, Bingham McCutchen LLP

    Second: Firm-wide Brochure and Folder, Hemenway & Barnes LLP

    Third: 2009 Firm Brochure, Kaufman & Canoles

    Chapter

    First: Changing the Rules, LMA Vancouver Chapter

    Second: A Chapter Takes On the Great Recession and Wins: The Careers In Transition Program (CIT), LMA Metro New York Chapter

    Community Relations

    First: Kindness Public Service Advertising Campaign, Middleton Reutlinger

    Electronic Media

    First: New Faces of Energy: Insights from the Energy Revolution, Pillsbury Winthrop Shaw Pittman LLP

    Second: Akin Gump 2009 Holiday Greetings, Akin Gump Strauss Hauer & Feld LLP

    Third: Interactive Holiday E-Card - www.2010wishes.com, Parker Poe Adams & Bernstein LLP

    Events

    First: Miller & Chevalier Inauguration 2009, Miller & Chevalier

    Second: Cracking the Code: Paul Hastings Forum Provides Solution to Clients’ Credit Crisis ,Paul, Hastings, Janofsky & Walker LLP

    Third: BIO Conference Booth Campaign, Choate Hall & Stewart LLP

    Identity

    First: Branding a Firm for Growth, Baker & McKenzie LLP

    Second: Administrative Logos and Templates, Bingham McCutchen LLP

    Third: "Oklahoma's Go-to Law Firm" Postcard, Portfolio McAfee & Taft

    Honorable Mention: Firm Logo and Stationary, Hemenway & Barnes LLP

    Marketing on a Shoestring

    First: Regulatory Innovation Award, Morrison & Foerster, LLP

    Second: Replevin Tow Truck Reminder Direct Mail,Weltman, Weinberg & Reis Co., LPA

    Third: "This Year, We're Bringing it to You", Fisher & Phillips LLP

    Media Relations

    First: Global Financial Markets Initiative Teleconference Series, Mayer Brown LLP

    Second: Raising the Profile of BLP, Tax Berwin Leighton Paisner LLP

    Third: Manatt's National Public Relations Campaign, Manatt, Phelps & Phillips, LLP

    Newsletters

    First: Registration Reform, Stikeman Elliott LLP

    Second: ALL iN: Husch Blackwell Sanders Multicultural Publication, Husch Blackwell Sanders LLP

    Third: MoFo Tech, Morrison & Foerster, LLP

    Online Interactive Marketing Tools

    First: MMM Social Media, Morris, Manning & Martin, LLP and Thornton Communications

    Second: Foley Hoag LLP Blogs, Foley Hoag LLP

    Third: How to Win "Fans" and Influence Pageviews, Curtis, Mallet-Prevost, Colt & Mosle LLP

    Practice Development

    First: Sutherland Business Development Curriculum, Sutherland Asbill & Brennan LLP

    Second: Client Loyalty Program, Nixon Peabody LLP

    Third: Burr University Results through Knowledge & Training, Burr & Forman LLP

    Honorable Mention: The Marketing Minute, Smith Moore Leatherwood LLP

    Recruiting

    First: Recruiting: Microsite, Cadwalader, Wickersham & Taft LLP

    Second: The Exceptional People Campaign, Borden Ladner Gervais LLP

    Third: Recruiting Campaign, Morrison & Foerster, LLP

    Website: Alumni Site, Client Extranet or Other Niche Website

    First: Intranet: Bingham Information Gateway, Bingham McCutchen LLP

    Second: The Reexamination Center Microsite, Sterne, Kessler, Goldstein & Fox

    Third: Preti Flaherty Legislative Extranet, Preti Flaherty Beliveau & Pachios LLP

    Website: Firm, Practice or Industry Site

    First: Website — www.gesmer.com, Gesmer Updegrove

    Second: New Emerging Enterprize at Foley Hoag Website, Foley Hoag LLP

    Third: Goulston & Storrs Website, Goulston & Storrs

2009 Your Honor Awards Program

2008 Your Honor Awards Program

  • View all 2008 award recipients by category

    1. Identity    Bingham McCutchen LLP
    2. Brochure   Foley Hoag LLP
    3. Annual Report   Preti Flaherty.
    4. Announcement (Holiday Card)  Bass, Berry & Sims PLC
    5. Promotional Material (Other)  Sedgwick Detert Moran & Arnold LLP
    6. Single Ad   Holme Roberts & Owen LLP
    7. Ad Campaign   Bingham McCutchen LLP
    8. Multi-Media Campaign Goldberg & Simpson PSC (Fishman Marketing)
    9. Exhibits/Trade Show/Novelty   Hamilton, Brook, Smith & Reynolds, P.C
    10. Promotional Events  Goulston & Storrs
    11. Firm, Practice or Industry Site  Choate Hall & Stewart LLP
    12. Electronic Media   Morrison & Foerster LLP
    13. Media Relations   Pillsbury Winthrop, Shaw Pittman
    14. Community Relations   Adams and Reese LLP
    15. Internal Communications  Pillsbury Winthrop Shaw Pittman LLP
    16. Training   Goulston & Storrs 
    17. Research and Intelligence   Benesch, Friedlander, Coplan & Aronoff LLP
    18. Recruiting   Morrison & Foerster LLP
    19. Chapter   NYLMA
    20. Business Development   Foley Hoag LLP
    21. Best in Show     Fishman Marketing for International Lawyers Network

2007 Your Honor Awards Program

2006 Your Honor Awards Program

2005 Your Honor Awards Program

2004 Your Honor Awards Program

2003 Your Honor Awards Program

2002 Your Honor Awards Program