March 26, 2013: Houston City Group - Starting and Sustaining a CI Program with Free/Low-Cost Tools
By: Christine N. Mitchell
Unprecedented competition in the legal service industry requires innovative business development strategies. A long-standard practice among other industries, competitive intelligence (CI) is an essential discipline to support evidence-based decision making. Firms are investing in competitive intelligence initiatives and resources, but you don’t need a big budget to get started. This presentation will introduce CI, present best practices for creating and sustaining a CI function, and introduce some free and low-cost resources to make your CI initiative a success.
11:30 a.m. - 1:00 p.m.
Haynes and Boone, LLP
1221 McKinney Street
Houston, TX 77010
Emily Rushing, Competitive Intelligence Manager, Haynes and Boone, LLP
Click here to read more about Emily on Linkedin.
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Greg Lambert, Director of Library & Research Services at Jackson Walker LLP
Click here to read more about Greg on Linkedin.
Click here to learn more about Greg on Twitter.
Click here to read, 3 Geeks and a Law Blog, to which Greg serves as a contributing writer.
Released: Mar 11, 2013 08:30 AM
Keywords: Education | Business Development | Education
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