What Keeps Managing Partners Awake at Night - June 2008
John Remsen, Jr., TheRemsenGroup
John Remsen, Jr. is widely recognized as one of the country's leading authorities on law firm marketing. After serving as in-house marketing directorat two major law firms, John formed TheRemsenGroup, a marketing consulting firm that works exclusively with law firms to help them develop long-term marketing strategies and implement proven, cost-effective business development programs. Since 1997, he has worked with over 150 law firms and thousands of lawyers. Most of his clients are mid-size commercial law firms with offices in the Southeastern United States.
John has served on the national Board of Directors of the Legal Marketing Association (LMA) and was President of its Southeastern chapter for three years. In addition, he was Executive Editors of Strategies, LMA's monthly newsletter. He served on The Florida Bar's Standing Committee on Advertising for six years and was the only non-lawyers appointed to serve on its 2004 Advertising Task Force.
Click here to view materials from his presentation.