LMA Study - Legal Marketing in Latin America
The state of legal marketing in Latin America
A lot has been written about the adoption of marketing in law firms in the US and the UK, but little is known about the state of legal marketing in other regions, such as Latin America. To shed light on this region, the Legal Marketing Association commissioned research among law firms in the seven largest Latin American economies: Argentina, Brazil, Chile, Colombia, Mexico, Peru, and Venezuela.
Authors: LMA HQ Marco Antonio P. Goncalves Silvia Hodges
Published Date: 03/01/2008
Attachment:
Latin America Study (English)[1].pdf
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