Indianapolis Program Series — Deal or No Deal: Responding to Clients Seeking Alternative Fee Arrangements

Please join us on
Thursday, April 3, 2008
for

"Deal or No Deal: Responding to Clients Seeking Alternative Fee Arrangements"

presented by
Ranjan Daniels
President, MBA Day Camp

Across the country, companies are using the RFP process to pressure law firms to cut rates and/or adopt alternatives to billable hours. Companies such as DuPont and Cisco are advocating dramatic changes to the legal billing model which threaten the financial stability of most firms.  Practice leaders and legal marketers are struggling with ways to effectively respond to clients that are calling for changes to billing practices.  So given an ever increasing competitive landscape, how can legal marketers help their firms attract clients based on service, expertise, and value as opposed to discounting fees.

Learn how legal marketers can utilize strategic frameworks to attract and retain clients by shifting the focus away from price. The session will engage and enlighten and showcase key business frameworks to help you drive better results.

Mr. Daniels will cover the following:

• Highlight the market forces that are driving clients to pursue alternatives fee arrangements and how some firms have adopted to this new environment.
• Proactive strategies that legal marketers can employ to help practice groups or individual attorneys compete more effectively in this changing marketplace.
• A process to determine when fees should be adjusted for certain clients
• Best practices from legal and professional services firms that attract clients by emphasizing value and service over price.

About Ranjan Daniels: Ranjan is a Kellogg MBA graduate with more than 15 years of P&L leadership, strategy and marketing experience. He has successfully launched new products and services for the Tribune Company, Berkshire Hathaway and Kaplan.

Ranjan has conducted MBA Day Camp seminars to LMA Chapters in Chicago, Philadelphia, Washington DC, Atlanta, Miami, Charlotte and New York.  Legal professionals from 30% of the AM Law 100 firms have participated in a MBA Day Camp program.  MBA Day Camp offers a one-day Mini-MBA DVD seminar ideal for professionals that don't have the time or interest in pursuing an MBA as well as customized professional development programs for attorneys and legal service professionals.  For more information visit: www.mbadycamp.com

EVENT DETAILS

WHEN:  Thursday, April 3, 2008

WHERE:  Law offices of Sommer Barnard
 One Indiana Square, Suite 3500
 Indianapolis, Ind. 46204

TIME:    Registration and Networking from 11:30 a.m. – Noon
            Program from Noon – 1:30 p.m.

COST:  $25.00 – LMA Members
 $35.00 – Guests & Non-Members

Important Note: You will be billed if you do not attend for any reason and fail to cancel your reservation(s) by Monday, April 1, 2008 by Noon.

TO REGISTER for this event:  Email your RSVP to pjohansen@binghammchale.com.  Then, bring your check made payable to "LMA Chicago" to the program or mail to:

Patrick Johansen, Vice Chair, Programs -Indianapolis
c/o Bingham McHale
10 W. Market St.
Indianapolis, IN 46204-4900

Questions? Contact Patrick Johansen at Bingham McHale at pjohansen@binghammchale.com.