11th Annual LMA Technology Program: "The Next Generation: Trekking Through Technology"

Thursday, September 17, 2009
8:30 a.m. - 6:00 p.m.
The Palace Hotel
2 New Montgomery Street
San Francisco, CA 94105


In continuing our current mission as legal marketers to explore the vast galaxy of new marketing technologies and find ways to utilize them in a recessed economy, the LMA - Bay Area Chapter is proud to present our 11th Annual Technology Program. 

"The Next Generation: Trekking Through Technology" will focus on the practical application of widely used, as well as yet-to-be explored, marketing technologies, with limited resources.  In today's recessed economy, it is more crucial than ever to measure the return on firm investments while still accommodating decreasing budgets and increasing pressures.  Attendees will learn how to develop business using popular business intelligence tools, mine and monetize CRM databases, reach clients effectively through social media, and improve internal processes with SharePoint.

This day-long, not-to-be-missed program will feature keynote speaker Doug Mandell, former General Counsel of LinkedIn, and current founder and managing partner of the Mandell Law Group, PC.