Each installment features the thoughts of a legal marketing expert on a topic they see as a critical concern.
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A Radical Client Service Model
Profile featuring Gabe Miller, general counsel for The Law Offices of James Sokolove
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Diversity: a Competitive advantage
Profile featuring Vedia Jones-Richardson, intellectual property lawyer for Olive & Olive in Durham, North Carolina.
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Measuring Up
Profile featuring Graydon Head & Ritchey LLP CMO Connie Cook Laug.
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Creating a Powerful Brand
Profile featuring Zeughauser Group Principal and LMA Hall of Fame member Norm Rubenstein.
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Culture and Intimacy
Profile featuring Sally Fiona King, Regional Chief Operating Officer for the Americas Region of international law firm, Clifford Chance.
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The Marketing Management Challenge
Profile featuring Latham & Watkins CMO Despina Kartson.
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Member Spotlight Archive
LMA produced a number of profiles featuring legal marketers at every level of experience.
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More Than just A Message
Profile featuring Eleanor Kerlow, senior public relations manager at Hunton & Williams.
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Core Values and Core Industries — A Foundation for the Future
Profile featuring Gregory Jordan, managing partner at Reed Smith LLP
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Surviving In Tumultuous Times
Profile featuring Tom Ryan, a sales and marketing consultant and executive vice-president for the Strategic Asset Management Association.
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Innovative Marketing That Produces Results
Profile featuring Beth Marie Cuzzone, director of business development at Goulston Storrs
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